“New Crack Era” Eto X Vinyl Villain

New Crack Era

by Alex P80 Parks

Step around the cracked Pyrex and broken vials strewn about. Trash is littered everywhere. A smoky yellow haze sits at eye level. Fiends lay across the ground. You’re deep in the New Crack Era, and your tour guide is Rochester’s Eto. Vinyl Villain handles the beats, bringing his brand of cinematic production to coincide with Eto’s tales of harsh realities.

Eto always balances his lyrical content. Painful and real, but full of heart and substance. He often rhymes of the loyalty, the values he holds high, and the treachery that ensues in criminal endeavors. Eto is always careful to note that those tribulations in life may often create a greater, stronger sense of self.

Vinyl Villain, the Marty Scorsese of hip-hop, complements Eto’s dark street stories with his own hazy, blunted production. The project, while polished and mixed perfectly by DPolo, remain filthy in feel and texture; a perfect match for Eto’s vivid street portrayals.

Eto has gained even more favor of late with his intense grind and frequent features on some of this year’s best projects. Vinyl Villain has also had a tremendous year, with huge placements with many underground elite emcees on some of the best albums this year.

New Breed” Vinyl Villain lays muted horns and subtle string loops as Eto tells of the character of men today.

Eto comes out the gate on the opener:

“Menthol king, fiends with the fentanyl swings

Make em kiss death, step on rings

Nightmares of gettin shot, Teflon dreams

In the spot, no couches, I slept on things

Inhale a bump out the George wash.

Get ya door boss’d in, check my report card.”

On the hook:

“Whole ‘notha breed,

New timbs, old dungarees

Before I shoot, roll up the sleeves..”

Eto is probably the only person that can use the word dungarees without sounding like my grandmother. His delayed delivery coupled with his inimitable voice, make his flow that much more captivating. Eto has really emerged as an elite emcee; proving once again with this project, why he’s in the discussion for one of the best right now.

Holes In The Desert” A standout banger amongst a project of dope tracks, Eto is as focused as ever rhyming:

“Drinkin like a ol Russian,

Timberland sole chuckin’,

ATF coke crushing,

Shit I had to grow up in,

Let’s get money god, now you wanna smoke sumthin.

You don’t wanna push those buttons.”

Vinyl Villain brings an excellent arrangement of well-chopped vocal samples, a vintage Italian guitar and plenty of drums.

Perdition” Skeleton bones clink over a bumping beat, while west coast synth effects maintain a grim, futuristic feel.

Eto spits:

“I’m just tryna dodge perdition, with god’s permission

Speak without contradiction.

Can’t be considerate to the hypocrite.

Only the real players made the injured list.”

Cleaning House” Villain Villain plucks a sped-up 80’s synth sample to pair with an r&b sax loop and rolling drums. Eto dishes out his wisdom and advice to avoid the pitfalls of crime.

Carry On Tradition” Over echoing piano loops, drums and just enough bass, Eto is isolated on this bleak track. Eto indeed does some heavy lifting to maintain tradition, picking up the slack from those who failed or faltered sling the way.

Eto rhymes:

“Catch you on the other end,

These n***as’ll lie just to vent

It’s us against the one percent

That’s 99 n***as for every one them

I like my shot glass dirty and hands clean

Prolly got blood on the canteen

I know this song well but I can’t sing

these n***as told for C-notes.”

With the help of Producer Vinyl Villain, Eto paints vivid imagery within a desolate soundscape. Not post-apocalyptic or sci-fi, but reality-based, with a thick film of grime. All the tracks on New Crack Era thump with big drums and deep bass. This project links together two of the current best in their respective lanes. With the help of Vinyl Villain’s trademark cinematic beats, Eto gives us an awakening of the real and brings us straight into the New Crack Era.

New Crack Era REAR

Cop the album out 12/6 available on CD and digital here:


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