Massachusetts rapper Lateb comes through with unique visuals for his latest single “Grey Sunshine.” The track produced by L.O.B. sports booming drums and roaring horns as Lateb delivers his fiery flow. The video, directed by Rose Glen was created using only GTA-style video game graphics. “Truth is, these GTA shorts are just really fun to make, and being able to control the weather and tell a story through mood instead of getting too literal, I always have fun with. We just had to think of a creative way to entertain people visually. I didn’t want to make something people were already accustomed to seeing” he says. “Grey Sunshine” serves as the lead single off Lateb & L.O.B.’s upcoming collaborative project! (Date+Title TBA)
Peep the video here:
Deeply Rooted HipHop 